Anheuser-Busch

RHIR at 88th MLB All-Star Game

Major League Baseball, Budweiser and TEAM Coalition Encouraged Fans to Drink Responsibly at the 88th MLB All-Star Game presented by Mastercard Major League Baseball (MLB), the Miami Marlins, Budweiser and TEAM Coalition joined forces to encourage fans to be responsible and respect others while attending MLB All-Star activities July 7-11, 2017. Through the Budweiser Good Sport

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Responsible Fans Rewarded at Daytona International Speedway

Responsible fans earned valuable rewards at the 2017 Coke Zero 400 Powered by Coca-Cola at Daytona International Speedway. The race marks the fourth consecutive time the track, Busch and TEAM Coalition have partnered to promote responsible drinking and traffic safety. Before the green flag waved, a record 229 fans made the pledge to be the

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Responsible Mexico Supporters Rewarded in Seattle

Soccer United Marketing (SUM), Bud Light and TEAM Coalition encouraged supporters to be responsible while attending the 2017 Mexican National Team Tour and Fútbol Fiesta on Saturday, July 1st at CenturyLink Field. Before the match, 294 supporters pledged to be responsible in the Fútbol Fiesta. Everyone who made the Bud Light Good Sport pledge had the opportunity to

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Reds Fans Give a Damn. Don’t Drive Drunk.

Fans who attended the Cincinnati Reds games versus the Chicago Cubs at the Great American Ball Park on June 30, July 1 and July 2, 2017 were treated to a great weekend of baseball. Hundreds of fans helped the Reds earn points in the Budweiser Good Sport Designated Driver Challenge against the Cubs. Each pledge to be a

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Responsible Mexico Supporters Rewarded in Houston

Soccer United Marketing (SUM), Bud Light and TEAM Coalition encouraged supporters to be responsible while attending the 2017 Mexican National Team Tour and Fútbol Fiesta on Wednesday, June 28th at NRG Stadium. Before the match, 280 supporters pledged to be responsible in the Fútbol Fiesta. Everyone who made the Bud Light Good Sport pledge had the opportunity to autograph

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Houston Dynamo Host Bud Light Good Sport Challenge

The Houston Dynamo hosted the second installment of this year’s Good Sport Designated Driver Challenge when FC Dallas visited BBVA Compass Stadium on June 23, 2017. The Texas rivals played to a 1-1 draw in the derby. Before the match kicked off, 75 supporters helped the Houston Dynamo earn points in the Bud Light Good Sport Designated Driver Challenge, a friendly competition to

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Responsible Fans Rewarded at Michigan International Speedway

Responsible fans earned valuable rewards at the FireKeepers Casino 400 on June 18, 2017 at Michigan International Speedway. The track, Busch NA, Americrown and TEAM Coalition partnered to promote responsible drinking and traffic safety at Michigan International Speedway. Before the race, 381 fans made the pledge to be the designated driver for their group. All

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Cleveland Browns Celebrate Win, 2016 Bud Light Good Sport Designated Driver Challenge

The Cleveland Browns were recognized on June 7, 2017 for winning the 2016 Bud Light Good Sport Designated Driver Challenge against the AFC North. Representatives from the Browns, Aramark, MADD and TEAM Coalition gathered for the celebration. The Bud Light Good Sport Designated Driver Challenge tracked the number of fans who pledged to be designated drivers at all

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Designated Driver Recognized at NBA The Finals 2017 Game 3

Cleveland, OH – Cleveland Cavaliers fan, Veronica Bem, was particularly excited for Game 3 of The Finals 2017 on June 7th. Ms. Bem was named “Designated Driver for the Season” for the Cavs and attended Game 3 as a grand prize winner of the “Responsibility Has Its Rewards” sweepstakes. Mitchel Mathews was named “Designated Driver for the

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Rangers Fans Always Have a Designated Driver 2017

Fans who attended the Texas Rangers games versus the Houston Astros at Globe Life Park of Arlington on June 3-4, 2017 were treated to a great weekend of baseball. Hundreds of fans helped the Rangers earn points in the Budweiser Good Sport Designated Driver Challenge against the Astros. Each pledge to be a designated driver earned the Rangers 1

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