RHIR

Responsible NASCAR Fans Rewarded at New Hampshire Motor Speedway

Fans at New Hampshire Motor Speedway had a lot to celebrate on July 16, 2017, from Richard Petty’s 80th birthday to a thrilling running of the Overton’s 301. And for the sixth consecutive year, fans who pledged to partake in those celebrations responsibly were rewarded through a partnership between the track, Miller Lite and TEAM

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RHIR at 88th MLB All-Star Game

Major League Baseball, Budweiser and TEAM Coalition Encouraged Fans to Drink Responsibly at the 88th MLB All-Star Game presented by Mastercard Major League Baseball (MLB), the Miami Marlins, Budweiser and TEAM Coalition joined forces to encourage fans to be responsible and respect others while attending MLB All-Star activities July 7-11, 2017. Through the Budweiser Good Sport

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Fans Refresh Responsibly at the 2017 NHL Draft™ Fan Fest

The NHL teamed with Coors Light (the official beer of the NHL®) and TEAM Coalition to promote responsible drinking at the 2017 NHL Draft™ Fan Fest at the United Center on June 23-24, 2017. During the Fan Fest, 906 NHL fans made the right pick by pledging to never to drive drunk, always to have a designated driver and never provide

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Responsible Fans at the 2017 NCAA Men’s College World Series

TEAM Coalition traveled to TD Ameritrade Park Omaha in Omaha, Nebraska for the 2017 NCAA Men’s College World Series on June 16 – June 20, 2016. More than 1,900 responsible fans participated in the activation while enjoying the pre-game festivities at MCWS Fan Fest. Over the course of the five-day event, 564 photos were taken in front

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Responsible Fans Rewarded at Ward vs. Kovalev II

On June 17, 2017, Corona Extra and TEAM partnered to promote responsible drinking at the Mandalay Bay in Las Vegas, Nevada. The Responsibility Has Its Rewards (RHIR) Sweepstakes grand prize winner from a previous fight – Rohan Sharma (below) – attended the Ward vs. Kovalev II fight compliments of TEAM Coalition and Corona Extra. A lively 329 fans made

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Responsible NASCAR Fans Rewarded at Pocono Raceway

The Responsibility Has Its Rewards program returned to Pocono Raceway on June 11, 2017 to thank fans at Axalta Presents the Pocono 400 for making the decision to never drive drunk. The track, NASCAR and TEAM Coalition partnered to promote responsible drinking and traffic safety at Pocono Raceway. Before the green flag, 198 fans made

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Cleveland Browns Celebrate Win, 2016 Bud Light Good Sport Designated Driver Challenge

The Cleveland Browns were recognized on June 7, 2017 for winning the 2016 Bud Light Good Sport Designated Driver Challenge against the AFC North. Representatives from the Browns, Aramark, MADD and TEAM Coalition gathered for the celebration. The Bud Light Good Sport Designated Driver Challenge tracked the number of fans who pledged to be designated drivers at all

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Designated Driver Recognized at NBA The Finals 2017 Game 3

Cleveland, OH – Cleveland Cavaliers fan, Veronica Bem, was particularly excited for Game 3 of The Finals 2017 on June 7th. Ms. Bem was named “Designated Driver for the Season” for the Cavs and attended Game 3 as a grand prize winner of the “Responsibility Has Its Rewards” sweepstakes. Mitchel Mathews was named “Designated Driver for the

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Responsible Fans at the 2017 NCAA Women’s College World Series

TEAM Coalition traveled to ASA Hall of Fame Stadium in Oklahoma City, OK for the 2017 NCAA Women’s College World Series on June 1 – June 6, 2017. TEAM asked fans to make the Responsibility Has Its Rewards pledge to: • Always Buckle Up – Every Trip, Every Time • Never Drive Drunk • Always Have a Designated Driver •

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Responsible NASCAR Fans at Dover International Speedway

Responsible race fans earned valuable rewards at the AAA 400 Drive for Autism at Dover International Speedway on June 4, 2017. The track, Busch and TEAM Coalition partnered to promote responsible drinking and traffic safety at Dover International Speedway. Before the race, 318 fans made the pledge to be the designated driver for their group. All of them

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