RHIR

Responsible NASCAR Fans at Darlington Raceway

Responsible NASCAR fans earned valuable rewards at the Bojangles’ Southern 500 on September 3, 2017. Darlington Raceway, Busch NA, Americrown and TEAM Coalition partnered to offer the designated driver program and promote responsible drinking and traffic safety. Before the race, 190 fans made the pledge to be the designated driver for their group. All of them had

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Responsible NASCAR Fans Rewarded at Bristol Motor Speedway

Responsible NASCAR fans earned valuable rewards at the Bass Pro Shops NRA Night Race at Bristol Motor Speedway on August 19, 2017. The track and TEAM Coalition partnered to promote responsible drinking and traffic safety. Before the race, 152 fans made the pledge to be a designated driver for their group. Fans who pledged received a

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Major League Soccer, Heineken and TEAM at the 2017 MLS All-Star Game

Major League Soccer (MLS), HEINEKEN USA and TEAM Coalition encouraged supporters to be responsible while attending the 2017 MLS All-Star Game and Soccer Celebration on Wednesday, August 2, 2017 at Soldier Field in Chicago, IL. Two sweepstakes winners had the ultimate MLS supporter experience. Responsibility Has Its Rewards is a league-wide sweepstakes that rewards one

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Responsible NASCAR Fans Rewarded at Pocono Raceway

Responsible NASCAR fans earned valuable rewards at  Pocono Raceway on July 30, 2017 before the Overton’s 400 for making the decision to never drive drunk. The track, NASCAR and TEAM Coalition partnered to promote responsible drinking and traffic safety at Pocono Raceway. Before the green flag, 176 fans made the pledge to be the designated

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Responsible NASCAR Fans Rewarded at Indianapolis Motor Speedway

Responsible NASCAR fans earned valuable rewards at the Brantley Gilbert Big Machine Brickyard 400 on July 23, 2017. The track, Miller Lite and TEAM Coalition partnered to promote responsible drinking and traffic safety at Indianapolis Motor Speedway. Before the race, 412 fans made the pledge to be a designated driver for their group. Fans who

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Responsible NASCAR Fans Rewarded at New Hampshire Motor Speedway

Fans at New Hampshire Motor Speedway had a lot to celebrate on July 16, 2017, from Richard Petty’s 80th birthday to a thrilling running of the Overton’s 301. And for the sixth consecutive year, fans who pledged to partake in those celebrations responsibly were rewarded through a partnership between the track, Miller Lite and TEAM

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RHIR at 88th MLB All-Star Game

Major League Baseball, Budweiser and TEAM Coalition Encouraged Fans to Drink Responsibly at the 88th MLB All-Star Game presented by Mastercard Major League Baseball (MLB), the Miami Marlins, Budweiser and TEAM Coalition joined forces to encourage fans to be responsible and respect others while attending MLB All-Star activities July 7-11, 2017. Through the Budweiser Good Sport

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Fans Refresh Responsibly at the 2017 NHL Draft™ Fan Fest

The NHL teamed with Coors Light (the official beer of the NHL®) and TEAM Coalition to promote responsible drinking at the 2017 NHL Draft™ Fan Fest at the United Center on June 23-24, 2017. During the Fan Fest, 906 NHL fans made the right pick by pledging to never to drive drunk, always to have a designated driver and never provide

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Responsible Fans at the 2017 NCAA Men’s College World Series

TEAM Coalition traveled to TD Ameritrade Park Omaha in Omaha, Nebraska for the 2017 NCAA Men’s College World Series on June 16 – June 20, 2016. More than 1,900 responsible fans participated in the activation while enjoying the pre-game festivities at MCWS Fan Fest. Over the course of the five-day event, 564 photos were taken in front

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Responsible Fans Rewarded at Ward vs. Kovalev II

On June 17, 2017, Corona Extra and TEAM partnered to promote responsible drinking at the Mandalay Bay in Las Vegas, Nevada. The Responsibility Has Its Rewards (RHIR) Sweepstakes grand prize winner from a previous fight – Rohan Sharma (below) – attended the Ward vs. Kovalev II fight compliments of TEAM Coalition and Corona Extra. A lively 329 fans made

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