Houston Dynamo Supporters Are Good Sports

08/29/2016

Supporters who came out to the Houston Dynamo versus FC Dallas game cheered proudly as the their hometown Dynamo took on their in-state rival at BBVA Compass Stadium on August 27, 2016.

Supporters who took the Good Sport pledge helped the Houston Dynamo earn points in the Budweiser Good Sport Designated Driver Challenge against FC Dallas, a friendly competition presented by Budweiser to find out which club can sign up the most Good Sports – designated drivers who promise not to drink and ensure a safe ride home for their group and responsible drinkers who promise never to drive drunk. Supporters who took the pledge autographed the responsibility wall and received a free souvenir photo. Partners in the program include the Dynamo, Budweiser, Silver Eagle Distributors and TEAM Coalition.

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Anheuser-Busch has led our industry in promoting responsible drinking for more than 30 years and Budweiser Good Sport is one of our most visible programs, which reminds supporters who choose to drink, to do so responsibly and get their friends home safely. We all share the same streets after the game. This partnership with the Houston Dynamo, TEAM Coalition and soccer supporters displays our commitment to keeping our roads safe.<span class="su-quote-cite">Katja Zastrow, Vice President of Corporate Social Responsibility-Better World, Anheuser-Busch</span>
The success of the Budweiser Good Sport Challenge is a direct result of the commitment from our members and all the designated driver program partners, including the stadiums, beer companies and beer distributors. Teamwork is what this campaign is all about. We are demonstrating that when everyone – including the fans – takes responsibility, everyone wins.<span class="su-quote-cite">Jill Pepper, Executive Director, TEAM Coalition</span>
Anheuser-Busch
Anheuser-Busch and its employees build on a legacy of corporate social responsibility by focusing on three key areas: promoting alcohol responsibility, preserving and protecting the environment and supporting local communities. In the past three decades, Anheuser-Busch and its wholesalers have invested more than $1 billion in national advertising campaigns and community-based programs to encourage responsible drinking and prevent underage drinking and drunk driving. Anheuser-Busch reduced total water use at its breweries 15 percent over the last 5 years and by 48 percent over the last 10 years. The company has been a leading aluminum recycler for more than 30 years. Since 1997, Anheuser-Busch and its Foundation have invested in local communities through donations of more than $573 million to charitable organizations. The company also has provided more than 73.6 million cans of emergency drinking water to people impacted by natural and other disasters since 1988. Based in St. Louis, Anheuser-Busch, the leading American brewer, is a wholly-owned subsidiary of Anheuser-Busch InBev, the leading global brewer. For more information, visit www.anheuser-busch.com
TEAM Coalition
TEAM Coalition is an alliance of professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, distillers, broadcasters, traffic safety experts and others working together to promote responsible drinking and positive fan behavior at sports and entertainment facilities. TEAM Coalition members and supporters include Major League Soccer, Anheuser-Busch Companies, Major League Baseball, NASCAR, National Basketball Association, National Football League, National Hockey League, National Collegiate Athletic Association, Americrown, Aramark, Delaware North Sportservice, Legends, Spectra, Beer Institute, National Beer Wholesalers Association, Constellation Brands, HEINEKEN USA, MillerCoors, Brown-Forman, Live Nation, National Association of Broadcasters, Contemporary Services Corporation, International Association of Venue Managers, Stadium Managers Association and the National Highway Traffic Safety Administration. For more information visit www.TEAMCoalition.org or www.FansDontLetFansDriveDrunk.org.
US DOT / NHTSA 2015 NATIONAL DATA:
  • In 2015, 10,265 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 3.2% from the 9,943 fatalities in 2014.
  • Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.
  • Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.