“The National Association of Broadcasters values its long-standing partnership with the TEAM Coalition in promoting responsible alcohol consumption at local sporting and entertainment facilities. Through public awareness materials created by the TEAM Coalition, America’s broadcasters are able to help create a safe and family-friendly environment at sporting and entertainment facilities in their local communities.”

          –David K. Rehr, President and CEO, National Association of Broadcasters
 
  February 2009 TEAM COALITION NEWSLETTER  
 
IN THIS ISSUE
TEAM Up 2 Win!
Believe in Now, Believe in Responsibility
Responsibility Happens In Phoenix
RHIR at Spring Training
Training Question of the Month
IDP Workshops
TEAM Welcomes a New Program Associate
Upcoming Events

Highlighted PSA - Beer Cup Shuffle
Message: Prevent Under Age Drinking

Click to watch the Beer Cup Shuffle, TEAM's interactive PSA to prevent underage drinking


The Designated Driver of the Season for the Pittsburgh Steelers enjoys his team's victory at the Super Bowl with his daughter


Tangela Smith, center for the Phoenix Mercury,poses with fans at the NBA All Star Game Jam Session


These Texas Ranger fans filmed their PSA and promised to always wear their seatbelts at the Rangers FanFest


This fan takes the pledge to always have a designated driver at the NFL Experience in Tampa


These Mariner fans both took the pledge to have a designated driver and got to film a PSA at the Mariners FanFest


TEAM is bringing back TEAM Up 2 Win for its 2nd year! TEAM Up 2 Win is a partnership between the TEAM Coalition and NCAA® which allows companies to celebrate NCAA March Madness® while encouraging their staff to have fun, cheer on their favorite team and celebrate responsibility.


If employees make the Responsibility Has Its Rewards pledge to...

  • Never drive drunk
  • Always have a designated driver
  • Never provide alcohol to anyone under 21 years of age
  • Always buckle up - every trip, every time

...they will be eligible to win a trip to Detroit for the 2009 NCAA® Men's Final Four. Companies can register their organization and find out more information at the TEAM Up 2 Win website, www.teamup2win.org. We hope you will consider joining this fun and worthwhile effort.



TEAM Coalition returned to the Super Bowl again this winter for the 5th straight year to promote and run the designated driver program within Raymond James Stadium during Super Bowl XLIII®. This year TEAM had volunteers from MillerCoors and the Florida community who staffed the 8 booths throughout the venue. Click here to view the event details and photos. Over 1,200 of fans made the pledge to enjoy the game responsibility by getting their family and friends home safely from the game. But there were two fans in particular who truly understood the rewards of responsibility: Jim VanSteenberg and Eric Mitzel attended the game as winners of the 2008 NFL Responsibility Has It Rewards (RHIR) sweepstakes. They had signed up as designated drivers at Heinz Field and University of Phoenix Stadium, respectively, during the course of the 2008 season and were chosen as the Pittsburgh Steelers and Arizona Cardinals Designated Drivers for the Season. Since their teams made it to Super Bowl XLIII® they each won a trip to the game.

Another prize was awarded to one of the Designated Drivers of the Season whose team did not compete in the Super Bowl. The Designated Driver of the Season for the Seattle Seahawks, Jason Sandusky, received a trip to the 2009 Pro Bowl in Honolulu, HI.

TEAM also enjoyed a huge presence in Tampa long before kickoff. During the NFL Experience, the NFL-themed carnival preceding the big game every year, TEAM took free souvenir photos and filmed responsibility videos for fans who made the RHIR pledge. Thousands of local and visiting fans made the commitment and walked away with a picture to commemorate the occasion.


TEAM expanded its reach at the 2009 All Star Game and Jam Session in Phoenix, AZ as the NBA's partner in responsibility. TEAM returned to the 2009 All Star Game and Jam Session in Phoenix, AZ as the NBA's commitment to responsibility. The Jam Session runs in conjunction with the NBA All-Star Game every year in the days leading up the game. It hosts a dizzying number of basketball activities for fans of all ages. Fans come from all around the country to the All-Star Game host city. Thousands of fans visited the TEAM booth over the course of the six day event. Fans enthusiastically responded to TEAM's RHIR message of responsibility and relished the chance to pose for the camera as we snapped free souvenir photos and filmed videos. New this year were the Fan Code of Conduct Cards that TEAM produced for all the events at US Airways Center. In addition TEAM sent the Designated Drivers for the Season from the Los Angeles Lakers and the Boston Celtics (the teams that competed in the 2008 NBA Finals) to the event as the winners of the Responsibility Has Its Rewards sweepstakes with the NBA. Partners in the endeavor include Anheuser-Busch and the Arizona Governor’s Office of Highway Safety. Click here to view the event details and photos.


TEAM is very please to announce a NEW Responsibility has its Rewards sweepstakes with the Milwaukee Brewers, Delaware North Sportservice and MillerCoors.

When fans sign up to be designed drivers at Maryvale Baseball Park in Phoenix, AZ during Spring Training, they are eligible to win 2 tickets to the 2nd game of the Milwaukee Brewers 2009 season against the Chicago Cubs on April 11, 2009. Along with the tickets the lucky fans also get to enjoy an on-field experience, a meal for 2 at the Metavante Club at Miller Park and hotel and airfare accommodations (if necessary).

Stayed tuned for more information on this sweepstakes on the RHIR Web site!


#28 How long does it typically take a guest to process 24 oz of beer verses a 12 oz beer?

For many years, question #28 asked how long it would take to process 12 oz of beer. And the correct answer was 1 hour. However, the TEAM training guide book explains that a healthy liver takes about an hour to process 1 oz of pure alcohol. And a 12 oz beer only has 0.5 oz of pure alcohol.

We have changed the question to ask how long it takes to process a 24 oz beer so that the answer choice best represents the correct information taught in TEAM training because a 24oz beer has 1.0 oz of pure alcohol. Now, here is the explanation of why both versions of the question have the same answer. Previously, we defined “process” as the time it would take to purchase, drink, absorb, and remove the alcohol from the human body.

We made the assumption that a person who purchased a 12 oz beer at 7pm would take about 30 minutes to drink the beer. With each sip, the alcohol would absorb into the blood stream and then travel to the liver. So that between 7:30 and 8:00 pm all the alcohol would be processed out of the body. We all know what happens when you assume…so we changed that question to match the information in the TEAM Training Guide. Processing a 24 oz of beer – which has 1 oz of pure alcohol – should take about an hour.

Do you have a Question for TEAM?
Ask us!

2009 is turning out to be one of TEAM’s busiest years so far in our Instructor Development Program (IDP). A total of 9 IDP workshops were conducted at sports and entertainment facilities across the country so far this year. Over 120 new trainers became certified and 25 trainers recertified to date.

TEAM is busy scheduling new IDPs across the country. Here is the schedule of upcoming workshops for the spring and summer months:

  • April 15 & 16, 2009: Ralph Wilson Stadium in Buffalo, NY
    Registration Deadline: April 8, 2009
  • May 12 & 13, 2009: America's Center in St. Louis, MO
    Registration Deadline: May 5, 2009
  • June 3 & 4, 2009: Coors Field in Denver, CO
    Registration Deadline: May 27, 2009


  • To register for an upcoming IDP, click here.

    Please let us know if you are interested in hosting a future IDP. The host receives two free registrations.


    TEAM welcomes Mark Salazar as a new Program Associate. Mark joins us after working as sports director for Special Olympics Maryland and is excited about his new career path. He received his Bachelors Degree from the University of Maryland and his Masters Degree from James Madison University. A native of the Washington DC area, Mark is very passionate about the Redskins and also works for DC United on most game days. Please join us in welcoming him to TEAM!


    TEAM is constantly traveling to promote our efforts in effective alcohol management and positive fan behavior. Here is the list of the events we plan to attend in the coming months.

    • March 19th:
      Seattle Sounders RHIR PSA Filming in Seattle, WA

    • March 29th thru April 1st:
      National Conference of Highway Safety Priorities Lifesavers 2009 in Nashville, TN

    • April 4th:
      Philadelphia Phillies RHIR PSA Filming in Philadelphia, PA

    • April 4th thru 6th:
      Men's Final Four in Detroit, MI

    • April 5th thru 7th:
      Woman's Final Four in St. Louis, MO

    • April 11th:
      San Jose Earthquakes RHIR PSA filming in San Jose, CA

    • April 12th:
      Oakland Athletics RHIR PSA filming in Oakland, CA

    To see the online calendar, click here.

     
       

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