| "“TEAM is an invaluable resource in our Nation’s effort to eliminate drunk driving. This program continues to help save lives by providing effective alcohol training to servers and promoting responsible consumption among fans.”"
–Ron Medford, Acting Deputy Administrator, National Highway Traffic Safety Administration |
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| Fans Dont Let Fans Drive Drunk | |
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| TEAM at the HBCU Classics | |
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| Live Nation Wrap Up | |
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| NFL PSA Filmings | |
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| NBWA Becomes Newest TEAM Board Member | |
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| IDP Workshops | |
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| Upcoming Events | |
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| Fans Dont Let Fans Drive Drunk | |
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As the NFL season is now in full swing, the message of responsibility is even stronger in all 31 NFL stadiums. The “Fans Don’t Let Fans Drive Drunk" message appears on all beer cups at NFL venues providing a fun and creative way to promote the message of always having a designated driver when attending NFL games. This season, the NFL and TEAM have set a goal of having 200,000 fans pledge to be designated drivers. And we are tracking our progress each week. Click here to view the Designated Driver Standings so far. TEAM and the NFL have been hard at work getting the word out about this very important initiative. Click on the links below to view articles regarding the efforts.
| TEAM at the HBCU Classics | |
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TEAM and MillerCoors are joining together at 4 HBCU Classics this fall to offer fans a unique opportunity to pledge to be responsible football fans.
- Southern Heritage Classic (Memphis, TN)
- Atlanta Bank of America Classic (Atlanta, GA)
- Magic City Classic (Birmingham, AL)
- Bayou Classic (New Orleans, LA)
Fans that pledged to never drive drunk and always have a designated driver received a souvenir photo with a specially designed border for the event. Over 400 fans visited the Coors Light pre-game tailgate party at each event to receive their photo and take home a reminder to always be a responsible fan during the 2009 college football season.
| Live Nation Wrap Up | |
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This October will mark the end of the first year of the partnership between TEAM, Live Nation, 
NHTSA, and the HERO Campaign offering concertgoers at 10 venues in Massachusetts, New York, Pennsylvania, New Jersey and Connecticut had the opportunity to pledge to be the designated driver for their friends and family. Each venue will randomly select one person as the designated driver for that particular venue for the summer season and will receive a pair of tickets to a show at the venue for the 2010 summer concert season.
One grand prize winner will be selected as the 2009 Designated Driver of the Season and will win a trip to a show of their choosing in 2010 at any participating Live Nation venue anywhere in the country. Thanks to all the venues for making this a very successful first year and we are already looking forward to the 2010 summer concert series! Click here to see the Designated Driver Standings for the 10 participating venues.
| NFL PSA Filmings | |
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The NFL Preseason was a busy time for TEAM as we visited 8 NFL cities to film fan PSAs. The New England Patriots, Pittsburgh Steelers, San Diego Chargers, Seattle Seahawks, Detroit Lions, Denver Broncos, Houston Texans, and Arizona Cardinals all welcomed TEAM to help fans echo the message responsibility as they support their favorite team. We look forward to those PSAs being shown in-stadium during the remaining regular season games at those stadiums reminding fans to always designate a driver. Thank you to those NFL teams that filmed PSAs this season!
| NBWA Becomes Newest TEAM Board Member | |
TEAM is excited to welcome the National Beer Wholesalers Association (NBWA) to the list of member organizations that are committed to promoting responsible fan behavior at sports and entertainment venues across the country. NBWA represents the interests of America’s 2,850 licensed, independent beer distributor operations in every state, congressional district and media market across the country. Beer distributors are committed to ensuring alcohol is provided safely and responsibly to consumers of legal drinking age through the state-based system of alcohol regulation and distribution. Click here to view the press release regarding this annoucement.
| IDP Workshops | |
Would you like TEAM to come to your facility and conduct a TEAM Instructor Development Program (IDP) workshop? If you host a TEAM IDP at your facility, you receive two free registrations! Please send us an e-mail if you are interested in hosting an IDP.
2009 continues to be one of TEAM’s busiest years for IDP workshops. So far this year we have conducted 14 IDP workshops at sports and entertainment facilities across the country. Nearly 200 new trainers became certified and over 100 trainers recertified to date.
TEAM is busy scheduling new IDPs across the country. Here is the schedule of upcoming workshops for the fall and winter months:
Registration Deadline: October 5, 2009
Registration Deadline: November 20, 2009
Registration Deadline: November 27, 2009
To register for an upcoming IDP,
click here.
| Upcoming Events | |
TEAM is constantly traveling to promote our efforts in effective alcohol management and positive fan behavior. Here is the list of the events we plan to attend in the coming months.
- October 23: WRAP Annual Meeting and WRAPPY Awards
- October 28: Major League Baseball World Series Game 1
- October 31: Major League Baseball World Series Game 3
- October 31st: Magic City Classic in Birmingham, AL
- November 8-11: IAAM International Crowd Management Conference in Charlotte, NC
- November 22: MLS Cup in Seattle, WA
- November 28: Bayou Classic in New Orleans, LA
To see the online calendar, click here.
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