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                                                                                                         July 1, 2004
 
volume 3 issue 2

News from TEAM Coalition

Click It Or Ticket Memorial Day Message to Baseball and Soccer Fans
The TEAM Coalition, Major League Baseball and Major League Soccer joined with Coors Field Pre-Game Ceremony NHTSA and local offices of highway traffic safety, state patrols and police departments to promote the Click It Or Ticket message for Memorial Day.

Fans at MLB ballparks and MLS stadiums watched the :30 public service announcement on the facilities' video boards. Fenway Park Pre-Game Ceremony Law enforcement officers and "Saved by the Belt" survivors were recognized in pre-game ceremonies in Boston at Fenway Park, St. Louis at Busch Stadium, Denver at Coors Field, Detroit at Comerica Park, and Milwaukee at Miller Park. The three week period surrounding Memorial Day weekend was the focus of the campaign.
[ Read more about MLB and Click It or Ticket]
[ Read more about MLS and Click It or Ticket]

ARAMARK Award Winners Announced for 2003
ARAMARK facilities in six locations -- Wrigley Field in Chicago, Network Associates Coliseum in Oakland, Dodger Stadium in Los Angeles, Angel Stadium in Anaheim, Veterans Stadium in Philadelphia, and Coors Field in Denver -- were lauded for achieving an outstanding level of service training to staff specifically designed to prevent alcohol-related incidents.
[Read more]

Responsibility Has Its Rewards To Send MLB Fans to 2004 World Series and 2005 All-Star Game
TEAM is launching this designated driver Responsibility Has Its Rewardssweepstakes and promotion with the MLB All-Star Game on July 13, 2004. The 75th All-Star Game will be played at Minute Maid Park in Houston, TX. The new TEAM PSA will air on the video board during the game. Fans at the game will be able to register to be a designated driver at the ballpark which automatically registers them for the chance to win tickets to the 2004 World Series or a trip to the 2005 All-Star Game. Throughout the rest the season, all 30 MLB ballparks will be running the promotion through their existing designated driver programs. TEAM is producing TV and radio public service announcements to help spread the word about the promotion.
[Read more]

ESPN/ABC Sports is TEAM Coalition's Newest Board Member
ESPN/ABC SportsCommunicating the messages of responsible alcohol consumption and positive fan behavior goes beyond the ballpark to TV viewers and radio listeners nationwide. ESPN/ABC Sports brings to TEAM Coalition an incredible network of distribution channels to reach sports fans. TEAM is thrilled to have ESPN/ABC Sports join the Coalition.

TEAM Board meeting in May Looks Toward Program Evaluation
Among the major decisions reached at the TEAM Coalition semi-annual Board meeting held on May 6, 2004 at the headquarters of the National Association of Broadcasters in Washington, DC was to move forward with a full program evaluation. Over a three-year period, an independent evaluation of sports and entertainment facilities across the country hosting teams from all four member leagues will be conducted to determine how successful the program is in changing fan behavior which leads to lives saved.

IAAM and SMA Members Save on TEAM Training
Members of the International Association of Assembly Managers and the Stadium Managers Association receive significant savings on the cost of TEAM trainer certification and participant manuals. Contact TEAM Coalition at 877-2-TEAM-CO for more information.
[IAAM website]
[SMA website]

TEAM Coalition Newsletter Archives

1101 Wilson Blvd., Suite 1700 Arlington, VA 22209 | 877-2-TEAM-CO | www.teamcoalition.org

 
   

TEAM Calendar

7/13/2004
TEAM launches Responsibility Has Its Rewards Sweepstakes @ MLB All-Star Game
Houston, TX

7/22/2004
TEAM Instructor Development Program (IDP) Workshop at University of Nevada at Reno
Reno, NV

7/24/2004
IAAM 2004 Conference
Reno, NV

7/28/2004
TEAM Instructor Development Program (IDP) Workshop at Jacobs Field
Cleveland, OH

9/26/2004
GHSA Annual Meeting
Honolulu, HI

Marketing
Committee
News

NAB Public Service Report
NAB launched it's National Report on public service in which TEAM's Responsibility Has Its Rewards campaign is featured prominently. Local radio and television stations contributed $9.6 billion in community service nationwide during 2003.

TEAM Radio PSA Wins Award
TEAM's radio PSA for Responsibility Has Its Rewards with the NFL Won the Public Relations Society of America 2004 Bronze Anvil Award.

Training
Committee
News


Recent IDPs Succeed
December IDP at Texas A&M University in College Station had 5 attendees.

April IDP at Busch Stadium in St. Louis had 18 attendees.

Register for IDPs
Click here to register for upcoming workshops in July in Reno and at Jacobs Field in Cleveland.

Finance & Membership
Committee
News


NEW MEMBER - ESPN/ABC Sports