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                                                                                                         February 4, 2005    
 
volume 4 issue 1

NEWS FROM TEAM COALITION

RESPONSIBILITY HAS ITS REWARDS WINNERS GO TO SUPER BOWL
For the second consecutive season, TEAM coordinated an NFL-wide promotion called Responsibility Has Its Rewards to support existing designated driver programs. Over 80,000 fans pledged to be designated drivers at NFL stadiums throughout the 2004/05 season. Each team selected one of their fans to be their designated driver for the season. Those winners from the New England Patriots – Andrew D'Agostino – and Philadelphia Eagles – Wayne Brosius – will join their favorite teams at the Super Bowl in Jacksonville, FL on February 6th. A third winner (selected randomly from the designated drivers for the season from the NFL teams not playing in the Super Bowl) was selected to win a trip to the Pro Bowl in Honolulu, HI. That winner is Jeff Mitter – designated driver for the season from the Detroit Lions.

CLICK TO WATCH THE NFL PSA TEAM saw a tremendous increase in the support the promotion received in its second season from the NFL, the 32 teams, and football fans. TV and radio public service announcements generated greater awareness as did in-stadium messages.

CLICK HERE TO SEE THE DESIGNATED DRIVERS FOR THE SEASON FROM ALL NFL TEAMS


COMPLETE THE PASS - SUPER BOWL PLANNER FROM NHTSA
CLICK TO VIEW SUPER BOWL PLANNER TEAM partnered with NHTSA (National Highway Traffic Safety Administration) to develop a mini- planner for the state highway safety offices to use to promote responsible alcohol consumption and the designated driver program as fans nationwide watch the Super Bowl on Sunday February 6, 2005.

The planner includes poster images, fact sheets, and sample news releases so that a consistent traffic safety message is distributed across the country.

2004 TRAINING AWARD WINNERS
The TEAM Coalition is proud to recognize several professional sports leagues, teams, concessionaires, and facilities for their commitment to promoting responsible alcohol consumption at entertainment and sporting events. In 2004, over 11,000 employees from 33 facilities became certified in the program. 51 trainers taught at least 100 employees, with 4 trainers certifying over 500. 11 sports teams representing MLB, NBA, and NFL were recognized. And 9 concessionaires at sports and entertainment facilities won awards.

CLICK HERE TO SEE ALL THE TRAINING AWARD WINNERS

TEAM WELCOMES TWO NEW MEMBER ORGANIZATIONS
The TEAM Coalition is thrilled to welcome the NCAA (National Collegiate Athletics Association) and MLS (Major League Soccer) to the Coalition. Both organizations have been active in the Coalition for some time. However, the financial contribution truly affirms their commitment to TEAM's mission.

CLICK TO GO TO NCAA WEBSITE With the assistance and endorsement of the NCAA, TEAM plans to target the BCS Conferences to gain their participation in the alcohol management training for sports and entertainment facility training and fan education programs about responsible behavior.

CLICK TO GO TO MLS WEBSITE TEAM and MLS plan to launch the Responsibility Has Its Rewards sweepstakes for designated drivers with the start of the season in April. PSAs are being developed now. This promotion will coincide with the second season of the MLB Responsibility Has Its Rewards sweepstakes.


REGISTER NOW-INSTRUCTOR DEVELOPMENT PROGRAM WORKSHOPS
Become certified as a TEAM trainer, get recertified, and enjoy the opportunity to exchange stories and solutions with other stadium operators and concessionaires.
Arrowhead Pond
Arrowhead Pond in Anaheim is hosting TEAM training on February 15 and 16, 2005. Contact TEAM immediately at 877-2-TEAM-CO (877-283-2626) to register. Lincoln Financial Field: Home of the Philadelphia Eagles

Lincoln Financial Field in Philadelphia is hosting TEAM training on February 23 and 24, 2005. Registration deadline is February 15, 2005.

Remember, members of the International Association of Assembly Managers and the Stadium Managers Association receive significant savings on the cost of TEAM trainer certification and participant manuals.

NEW PRICING FOR TRAINING MANUALS STARTING MARCH 15, 2005
TEAM strives to offer sports and entertainment facilities the most comprehensive and up-to-date training program in effective alcohol management at the lowest possible cost. The funds TEAM receives from facilities who purchase the training materials and certify their employees allow TEAM to operate and continue to enhance its programs. The prices listed below will become effective as of March 15, 2005. Order participant manuals now to lock in current prices!   
Registration for an Instructor Development Program (IDP) Workshop
 
  • First Time Certification
  • $600
     
  • First Time Certification - IAAM or SMA Member
  • $500
     
  • Recertification at IDP
  • $300
     
  • Recertification Online
  • $150
    Participant Manuals (prices listed are per manual)
     
  • Standard Price
  • $15.00
     
  • 10% Bulk Discount for 500+
  • $13.50
     
  • 15% Bulk Discount for 1,000+
  • $12.75
     
  • 15% IAAM or SMA Member Discount
  • $12.75

    TEAM COALITION NEWSLETTER ARCHIVES

    1101 Wilson Blvd., Suite 1700 Arlington, VA 22209 | 877-2-TEAM-CO | www.teamcoalition.org

     
       

    TEAM Calendar

    2/6/2005
    NFL Designated Drivers for the Season from New England Patriots - Andrew D'Agostino - and Philadelphia Eagles - Wayne Brosius - attend Super Bowl
    ALLTEL Stadium
    Jacksonville, FL

    2/13/2005
    NFL Designated Driver for the Season from Detroit Lions - Jeff Mitter - attends Pro Bowl
    Aloha Stadium
    Honolulu, HI

    2/7 - 10/2005
    Stadium Managers Association Seminar
    Miami, FL

    2/10 - 11/2005
    Major League Soccer Operations Meeting
    Salt Lake City, UT

    2/15 - 16/2005
    TEAM Instructor Development Program Workshop (IDP)
    Arrowhead Pond
    Anaheim, CA

    2/18 - 20/2005
    NBA All-Star Game
    Pepsi Center
    Denver, CO

    2/23 - 24/2005
    TEAM Instructor Development Program Workshop (IDP)
    Lincoln Financial Field
    Philadelphia, PA

    3/13 - 15/2005
    Lifesavers Conference
    Charlotte, NC

    Marketing
    Committee News

    NFL PSAs Reach Fans
    In the 2004 NFL season, TEAM distributed TV and radio PSAs produced in 2003 for the Responsibility Has Its Rewards promotion for designated drivers. As of the end of the regular season, the TV spots had been seen by over 2.6 million households. Radio spots had nearly 19 million verified impressions.

    Complete the Pass
    TEAM partnered with NHTSA to develop a mini-planner for states to promote responsible alcohol consumption and the designated driver concept as fans nationwide gather to watch the Super Bowl.

    New PSAs for MLS
    TEAM will launch the Responsibility Has Its Rewards promotion for designated drivers with Major League Soccer (MLS) in conjunction with the second season of the promotion with MLB. TV and radio spots in English and Spanish are being produced.

    Training
    Committee News

    Register for IDPs
    CLICK HERE to register for upcoming workshop on February 23 - 24, 2005 at Lincoln Financial Field in Philadelphia.

    Finance & Membership
    Committee News

    MLS and NCAA -
    New Board Members

    TEAM welcomes MLS (Major League Soccer) and NCAA (National Collegiate Athletics Association) to the Coalition.