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"The nation’s brewers have consistently demonstrated a commitment to responsible alcohol consumption and the efforts of the TEAM Coalition in stadiums across the country."

--- Jeff Becker, President, Beer Institute

 

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Responsibility Has Its Rewards at
2009 NBA All-Star Game
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The National Basketball Association and Anheuser-Busch along with the Arizona Governor's Office of Highway Safety joined forces with Techniques for Effective Alcohol Management Coalition (TEAM) at the 2009 NBA All-Star Game in Phoenix, AZ. TEAM Coalition was present at the NBA Jam Session which ran from Wednesday, February 11 through Monday, February 16. TEAM promoted its Responsibility Has Its Rewards campaign, getting the word out to NBA fans to buckle up and never drive drunk. Thousands of fans visited the TEAM Coalition booth where we snapped free souvenir photos and filmed responsibility videos. Below are photos from the Jam Session:
 
 
 
     
 
     
 
 

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