The TEAM Coalition and Major League Baseball are supporting the designated driver programs
at all MLB ballparks during the 2008 season with a special incentive. Every ballpark
offers fans a designated driver program. Fans who register to be a designated
driver pledge to not drink alcohol, drive their friends and family
home safely, and ensure that everyone always buckles up.
At the end of the season, one
designated driver representing each MLB Club will be selected.
The designated drivers from the Clubs that play in the World Series will each
receive two (2) tickets to the first game played in the ballpark of their favorite team.
Click here to see last season's winners.
A trip to the 2009 MLB All-Star Game at Busch Stadium in St. Louis, MO will also be awarded to one
of the designated drivers selected for the season whose team does not play in the World Series.
This prize will be awarded after both the ALCS and NLCS have been completed.
The All-Star Game trip includes two (2) tickets to the game, roundtrip airfare, and hotel accommodations.
Click here for sweepstakes rules.
2007 MLB All-Star Game and FanFest
TEAM Coalition promoted the Responsibility Has Its Rewards sweepstakes at the 2007
MLB All-Star Game and FanFest at AT&T Park and the Moscone Center in San Francisco, CA. The designated driver of the season for the Oakland
Athletics - Sally Weber - and her guest were recognized on the stadium video board during the game.
Fans who attended FanFest received a souvenir photo and had the chance to record their own responsibility message after pledging to always have
a designated driver and always buckle up - every trip, every time - as part of the
Responsibility Has Its Rewards campaign.
2006 MLB All-Star Game and FanFest
TEAM Coalition continued the tradition of promoting the Responsibility Has Its Rewards sweepstakes at the 2006
MLB All-Star Game and FanFest at PNC Park in Pittsburgh, PA. The designated driver of the season for the Texas
Rangers - Melissa Abbett - and her guest were recognized on the stadium video board during the game.
Fans who attended FanFest recorded their own traffic safety message as part of the
Responsibility Has Its Rewards campaign.
Click here to view the MLB 2006 All-Star Game Fan RHIR Messages.
2005 MLB All-Star Game
TEAM Coalition partnered with the Michigan Office of Highway Safety Planning and RADD: The
Entertainment Industry's Voice for Road Safety to offer fans a unique experience. All-Star Game
Fans who attended Fan Fest at COBO Center on Saturday, July 9, 2005 recorded their own traffic safety message as part of the
Responsibility Has Its Rewards campaign.
Click here to view the event summary from the MLB 2005 All-Star Game and FanFest
Public Service Announcements
To promote this incentive, TEAM has produced TV and radio PSAs. The TV PSAs will air on local broadcast stations
in MLB markets, and they will also be played on the video boards in ballparks. The radio PSAs will air
on local radio stations and national radio networks. Click on the links below to view
and listen to these spots. Copies of the TV spots in VHS or Beta format are
available. Please contact the TEAM office for more information.
The [club full name] and TEAM Coalition remind all [club name] fans
to
Sign-up to be designated drivers because you might just win tickets
to the World Series.
Sign-up and learn how Responsibility Has Its
Rewards at [designated driver location].
Responsibility Has Its Rewards – [club name] and TEAM Coalition reward
Designated drivers with a chance to win tickets to the World Series or
attend 2009 All-Star Game.
Sign-up at [designated driver location].
Posters
Posters can be customized to include MLB Club logos or logos of additional
sponsors. TEAM will print posters in full color in specified dimensions
upon request.
