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Live Nation and and Nissan Pavilion are proud to join forces with the National
Highway Traffic Safety Administration (NHTSA), RADD, The Entertainment
Industry’s Voice For Road Safety and Techniques for Effective Alcohol Management
Coalition (TEAM) on the Responsibility Has Its Rewards (RHIR) national campaign.
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Fans of all generations enjoy Santana and value responsibility |
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Fans rehearse the Responsibility Has Its Rewards script at Nissan Pavilion |
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Twin brothers give twice the emphasis to the designated driver message |
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Before the Santana concert, fans take center stage with the responsibility message |
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Friends know the importance of having a designated driver, and with responsibility comes rewards, like filming your own message |
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No matter the language, the age, or the gender, the message is the same, Responsibility Has Its Rewards |
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