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The TEAM Coalition and Major League Baseball® joined together in support of designated driver
programs at all MLB stadiums during the 2008 season with a special
incentive.
About 300,000 fans registered to be a designated driver, pledged to not drink alcohol,
drove their friends and family home safely, and ensured that everyone
always buckled up.
At the end of the season, one designated driver from each Club was
selected. Click here for designated drivers
for the season from each MLB Club.The selected
designated drivers from the Clubs that competed in the World Series® beginning on
October 22, 2008 each received
two (2) tickets to the first game of the series played at the ballpark of their
favorite MLB Club.
A trip to the 2009 MLB All-Star Game® in St. Louis, MO at Busch Stadium will be awarded to the designated driver
for the season of a Club which did not play in the World Series®.
The All-Star Game® trip includes two (2) tickets to
the game, roundtrip airfare, and hotel accommodations (if necessary). Click here to see last year's winners.
Entrants for the Responsibilty Has Its Rewards sweepstakes were all MLB fans who
pledged to be the designated driver for their friends and family at an MLB stadium
during the 2008 season. Entry was also available online at www.rhir.org or by mail.
Click here for complete sweepstakes rules.
To promote this incentive, TEAM produced TV and radio PSAs. The TV
PSAs aired on local broadcast stations in MLB markets, and they were
also played on the video boards in MLB ballparks. The radio PSAs
aired on local radio stations and national radio networks. Click here for the PSAs.
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