The TEAM Coalition and Major League Soccer joined together in support of designated driver programs at all MLS stadiums during the 2006 season with a special incentive. Fans who registered to be a designated driver pledged to not drink alcohol, drove their friends and family home safely, and ensured that everyone always buckled up.

At the end of the season, one designated driver was selected to represent the home team for that stadium. The selected designated drivers from the teams that competed in MLS Cup™ 2006 on November 12, 2006 each received two (2) tickets to the game, roundtrip airfare, and hotel accommodations.Click here to see last year's winners.

A trip to the 2007 Sierra Mist MLS All-Star Game™ will also be awarded to one of the designated drivers selected for the season whose team does not play in MLS Cup™ 2006. This prize will be awarded after the Eastern and Western Conference Champions are determined. The 2007 Sierra Mist MLS All-Star Game™ trip includes two (2) tickets to the game, roundtrip airfare, and hotel accommodations. Click here to see the 2006 All-Star Game winner.

To promote this incentive, TEAM produced TV and radio PSAs. The TV PSAs aired on local broadcast stations in MLS markets, and they were also played on the video boards in MLS stadiums. The radio PSAs aired on local radio stations and national radio networks. Click here for the PSAs.