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The TEAM Coalition and the National Football League® joined together in support of designated driver
programs at all NFL stadiums during the 2006/07 season with a special
incentive.
More than 100,000 fans registered to be a designated driver, pledging not to drink alcohol,
to drive their friends and family home safely, and to ensure that everyone
always buckles up.
At the end of the season, one designated driver from each stadium was
selected to represent the home team for that stadium. Click here for designated drivers
for the season from each NFL team.The selected
designated drivers from the teams that competed in Super Bowl XLI®
each received trips to the game including airfare, hotel accommodations and
two (2) tickets to Super Bowl XLI played at Dolphin Stadium in Miami, Florida. Click here to see the 2005/06 winners.
A trip to the 2007 Pro Bowl® in Honolulu, HI has also been awarded to the designated driver
selected for the season from the Detroit Lions, Wendy Cammet.
The Pro Bowl® trip included two (2) tickets to
the game, roundtrip airfare, and hotel accommodations. Click here for sweepstakes rules.
To promote this incentive, TEAM produced TV and radio PSAs. The TV
PSAs aired on local broadcast stations in NFL markets, and they were
also played on the video boards in NFL stadiums. The radio PSAs
aired on local radio stations and national radio networks. Click here for the PSAs.
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