The Raise One Million ARMs campaign raises awareness about Alcohol Responsibility throughout the month of April.
TEAM Coalition has been working with our 24 member organizations for more than a decade to reward sports and entertainment fans for making the responsible decision to use designated drivers and avoid driving drunk.
State governments, law enforcement agencies, college campuses and the alcohol industry have recognized April as Alcohol Responsibility Month for many years. This April, we are asking fans to raise their ARMs against drunk driving in honor of Alcohol Responsibility Month.
The Raise One Million ARMs campaign celebrates the 1,000,000 fans of MLB, MLS, NBA, NFL, NHL and NCAA games, NASCAR races and Live Nation concerts who have made the #DontDriveDrunk pledge over the last twelve months.
Thank you for helping us spread the message of alcohol responsibility throughout the month of April.